I was recently interviewed for the Newman Group’s blog, “Presenting Yourself,” on how PR agencies and all professional services firms can have more productive, positive relationships with their clients.

In it, I covered four essentials to effectively manage client relationships, what can cause a client/firm relationship to sour and how to fix, the differences between tough and abusive clients, the triggers which cause a client to fire a firm, when an agency should fire the client, and the role of training in improving client/firm relationships.

If you find this post of interest, you might also want to review two related posts: Risky Business: Not Setting Mutual Expectations With Clients and You Can’t Manage Client Expectations If You Don’t Know Them

What else do you believe can improve your relationships with your clients?