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Fighting Fear: Why So Critical
On Mar.13.14 , by Ken Jacobs Having worked as, with, and for PR executives for some 30+ years, I’m...
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Business Networking Made Easy, Part 2
Business networking can be a key tool in building a PR agency, or a public relations-communications practitioner’s career. Yet...
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Three PR trends for 2011: Content,Transparency,Mobile
I was featured in CEO Insights in PRSA-NJ’s quarterly newsletter, discussing what I see as three of the most...
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Managing Millennials, PRSA Counselors Academy 2010
A brief video segment about my Learning Roundtable on Managing Millennials, at PRSA Counselors Academy, 2010.
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Growing Business From Existing Clients
I’m always a bit surprised when I ask agency owners about their recent new business efforts and they bring...
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Hiring A Consultant To Help You Grow Your Agency
Considering hiring a consultant? There are many reasons that PR and communications agencies do, not least of which is...
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Designing Your Agency’s Training Program Part One
Are you responsible for designing your communications firm’s training program? Then this post is for you. And please note,...
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Your New PR Agency Has Launched: Now What?
Despite the economic travails of the past few years, a number of new PR agencies were launched in 2010....
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Growing Business From Existing Clients: Part Two
I’d never knock the need for a planned, active, program to secure new clients. I enthusiastically endorse that kind...
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Growing Business From Existing Clients: Part 3
When I wrote my first post about growing business from existing clients, I didn’t envision that there would be...